The 2019 Lineup

Over the course of the coming months, we will be announcing our speaker lineup. Each speaker on the day will offer her or his unique wisdom and experience.


Fiona Edwards Murphy, Ph.D., CEO & Co-founder, ApisProtect

Fiona Edwards Murphy Ph.D., CEO and Co-founder, ApisProtect is among the most widely published authors on Internet of Things and honey bees. ApisProtect is uniquely placed to disrupt a global, well-established industry with robust technology developed by Fiona Edwards Murphy, following her award-winning PhD research at University College Cork, Ireland.

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Oliver Loomes, Country Director, Diageo Ireland

Oliver Loomes is Country Director and Chairman of Diageo Ireland since 2015, overseeing sales of > €0.5Bn across the Island of Ireland.

He is also Chairperson of Alcohol Beverage Federation Ireland (ABFI), representing an industry exporting >€1.5Bn, and sits on the National Council of IBEC.

Oliver has been with Diageo since 1999, progressing through the ranks to Marketing & Innovation Director in 2009 for the Guinness 250th Anniversary celebrations, including the creation of Arthurs Day, which became an annual programme across the globe.

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Claire McHugh, CEO & Co-founder, Axonista

Claire McHugh is CEO and Co-founder of Axonista, which helps brands reach, connect and engage their audiences, through interactive video storytelling across digital devices. Axonista has offices in Dublin and New York, has customers including QVC, Virgin Media, and the Irish Film Institute, and employs a team of 30 people.

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Louella Morton, Executive Director & Co-founder, TestReach

Louella Morton is Co-founder and Executive Director with TestReach, a global provider of online assessment solutions covering the full exam management process. She has over 20 years’ experience in all aspects of creating and growing enterprise software businesses, with specific focus on educational technologies, and in the commercialisation of cutting-edge technology and solutions.

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Helen Shaw has facilitated the WMB Conference & Awards since it started 13 years ago and will join us once again in 2019.

Helen is the founder/M.D. of the award winning digital storytelling agency Athena Media. She became the first woman on the RTÉ executive board when she was appointed to Head RTÉ Radio in 1997 and she project led the launch of RTÉ Lyric fm twenty years ago.

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