Cheers to Laura McCarthy, Drink Botanicals Ireland

12th March 2024

Posted In: Be In The Frame

Dublin City based company, Drink Botanicals Ireland is the winner of the Dublin City Enterprise Award 2024. The prize involves a €5,000 investment in the company and sees it advance to the National Enterprise Award 2024 ceremony, which takes place on 23rd May 2024 in The Round Room, The Mansion House, Dublin 2. Lord Mayor of Dublin, Daithí de Róiste, said, “I want to congratulate Laura McCarthy on being the winner of the Dublin City Enterprise Award.

Establishing a business takes courage and sustaining it takes resilience.

Hundreds of small businesses provide employment in Dublin, enhancing our communities. I wish Laura and her team all the best representing Dublin City in the National Awards Ceremony.”

Laura McCarthy from Ranelagh is the entrepreneur behind Drink Botanicals Ireland. Laura founded Drink Botanicals Ireland in late 2017. It all started when Laura was studying marketing in TU Dublin and noticed a gap in the Irish drinks market.

With the growing interest in luxury drinks, she saw an opportunity to create a product that would allow consumers to make cocktails and mocktails in the company of friends and family. She visited many bars that were serving drinks with botanicals such as juniper berries and hibiscus, and noticed that there was no product available in retail stores for consumers to recreate this product. Laura has further expanded the Drink Botanicals Ireland offering and their range includes – natural based syrups, premium dried garnishes and cocktail/mocktail kits.

With global expansion, they have found success in international markets like the United Kingdom and United States via Amazon and have secured a UAE distribution contract. Committed to excellence, they stand out by delivering only top-quality products.

Drink Botanicals Ireland employs 5 full-time and 2 part-time staff members currently and the company has plans to grow their staff in 2024.

Greg Swift Head of Enterprise with Dublin City Local Enterprise Office said, “We are delighted that Drink Botanicals Ireland will represent Dublin City at the National Awards Final in May. It was fantastic to see so many great small local businesses applying and I wish Laura and the team from Drink Botanicals Ireland the all the best going forward in the competition.”

Accepting the Award, Laura McCarthy, founder of Drink Botanicals Ireland said, “It’s an absolute honour to be named the Dublin City Enterprise Award winner for 2024!

I am so proud to represent Dublin City in the National Enterprise Awards. Opportunities like this inspire me to continue striving for growth for my business and the great support from the Local Enterprise Office helps to make it happen.”

At the National Enterprise Awards Drink Botanicals Ireland will be competing against 30 other finalists from every local authority area across the country for a share of the €51,000 prize fund. The overall winner receives a cash prize of €10,000, with category prizes of €5,000 and eight regional awards of €2,000.